Ford Figo : Interactive Advertising using QR Code

Ford Figo have released an interactive application for mobiles to publicize the car. The app. is developed by company called TELibrahma (India). The ad appeared on Times of India Newspaper (Bangalore) on March 15th. 


The app. plays 3GP video when it detects a QR Code which decodes to "Figo".The video below shows how it works.Try it out!!!


Links:


Times of India (March 15th- ePaper)
http://epaper.timesofindia.com/Default/Client.asp?skin=pastissues2&enter=LowLevel&AW=1269699751437


TELiBrahma
http://www.telibrahma.com/
Latest news:
http://telibrahmaindia.blogspot.com/


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